5 Ways Your Retail Business Is Losing Out on Sales
Think of every person who enters your store as a possible touchpoint for a sale. Even if they don’t buy from you, there’s a chance they will refer someone or speak of your operation, and you may get that sale down the line. If you want to increase sales, don’t make these mistakes.
Pierre Area Chamber of Commerce
Why You Should Start Your Holiday Shopping Sooner Rather Than Later
Check the list, manage expectations, and get the shopping done before the holiday season is really underway.
Hope Ngo, TheList.com Contributor
Consumers Resort to 'Shoptimism'
Shoptimism is a term being used to describe purchases made from home during the pandemic. You are stuck at home and suddenly begin to see every flaw, paint chip and cluttered closet. So, you buy things to fix the situation — or you buy things to make you feel better about it. When consumers buy things they don't need, such as luxury items, in the middle of a public health crisis, it's called "shoptimism." This term was coined by Lee Eisenberg in his 2009 book of the same title.
Pierre Area Chamber of Commerce
Loyal2Local Holiday Promotion Incentives
The Pierre Area Chamber of Commerce encourages all businesses to promote shopping the Pierre Area this holiday season!
Jamie Seiner
